Make It Count Communications

Who cares?

The most important question you need to ask is often the hardest to answer. If you are concerned with attracting and retaining staff, motivating organizational change, or raising support or money, it’s no longer about you.

Unfortunately the closer we are, the harder it is to get the very perspective we need. So often we miss the mark and fail to engage (or push away) the very people we need in our camp. At best, you’ll miss a great opportunity to reinforce the good news of your organization. At worst, you’ll run the risk of deflating your allies, losing your best staff and volunteers, and turning off your donors and customers.

I’m so glad you’re here.

If you’re reading this, you’re interested in learning how you can improve communications with your staff, volunteers, donors or clients in order to get better results. You may have a policy or organizational change that you need to roll out to staff, or a problem that you need to address – and you don’t know where to begin. Or you may just need a communications expert you can rely on to kick start an initiative that is behind schedule or needs someone with focus and objectivity to work on it. I can teach you the skills you need to make positive changes happen, or I can help you with your project. Either way, I offer you the advantage of my experience, and objective, expert, and down-to-earth advice.

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Realizing you need help is the first step. Getting it is the next!

Knowledge is power. You now have choices. If you know you need immediate help, email or contact me to get started. While you’re here, you may find it useful to look at the types of services I can provide and browse past articles on communication topics. Be sure to add your email address to subscribe to my monthly publication and get early alerts of special offers or events.

You Don’t Know What You Don’t Know.

The sad truth is that most post secondary and professional education programs offering training in human resources, management, fundraising, public relations or marketing do not take more than a passing glance at how to communicate authentically and effectively with staff. I call it the Great Organizational Divide.

And even the most respected of them stop short at teaching how to actually explain things in the right way, to the right people. There just isn’t a lot of information out there on this overlooked topic.

I take a holistic view of communications, because what matters most is connection. All parts of the equation have to work together – and everyone involved with or interacting with your organization needs to feel engaged and heard for successful and meaningful connection to occur.

Click here to learn more about me.

Is Your Message Connecting?

You can pretty up your website, hold another staff meeting, or create another newsletter or communication tool. You can bring in the big guns and design a new marketing campaign. But if these activities don’t work together, and aren’t driven by engagement and meaningful connection, they won’t work. It’s the organizational equivalent of dressing up a house with a damaged foundation. Investing in the right strategy before jumping to random (and much more expensive) tactics will be more effective and will make sure your message lands.

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Inspiration and Ideas

What does your culture grow?20.01
How early is proactive - telling staff first19.02
Communications in the toxic workplace29.01
Ask why, then how19.01
Best ways to use social media14.12
Before and after the staff address4.12
Facebook isn’t for kids1.12
What you need to forget26.11
Are you overcommunicating?11.11
Why employees leave10.11

Sherri Garrity

Sherri Garrity is a communications consultant, coach and author who helps organizations fix communications problems. Find out more…