New from Make It Count: The Think Rich! Entrepreneurial Thinking for Nonprofits seminar is now available. You can buy it now, choice of ebook or audio with transcript directly from my secure shopping cart. Just follow the links from the page.

The Chronicle of Philanthropy recently concluded something close to my heart - that nonprofit organizations need to do a better job of recruiting and training volunteers, and keeping them engaged. We have all been there, personally and professionally, no doubt… asked to join a nebulous committee, perform volunteer feats that no mere mortal could be expected to achieve, pester and bully our family and friends into donating their time and money, and stuff envelopes too.

This is not a recipe for long term success. Instead:

• Recruit and orient your volunteers, and staff, carefully and with consideration for the skills and attributes you need. A live body or bum in the chair is not a recruitment goal! A volunteer or staff mismatch only leads to dissatisfaction.
• Once you have the right people on the bus, give them what they need to work and feel great — tools, information and leadership!
• Keep them informed and engaged, making sure they know how they fit and how their efforts are appreciated.
• And last but not least, listen to them…communication is intended to be two-way!