Ready for change?30 Sep
99.9% of the time, the reason I am brought in to an organization to help solve a communications challenge is related to change of some fashion. In about half of these cases, it seems that a problem originated after a poor decision was made and the other times, because a supremely proactive organization wants to ensure it is done as well as possible.
Here’s the first few points from my September enewsletter on this topic which offers a checklist for the critical success factors of change. If you want to read the full article click here or better yet, sign up, so you get future issues delivered straight to your in box.
How does your organization measure up:
Business case - there has to be a strong business reason to make the change. Without this rationale, and senior management and board support, it will simply not happen. Trying to push through a change alone is like rolling a granite boulder up a very steep hill.
Guiding principles or rules to live by - taking the business case a step further, begin with a critical dialogue. Formal or not, the process should include a frank discussion about how the work will get done, how difficult decisions will be made, and where the inevitable lines will be drawn in the sand. This could be three simple statements, or ten, but it is the process that counts the most.
Schedule and time commitment - change doesn’t miraculously happen, at least, not well! A commitment to a realistic timeline is critical and tells everyone involved that this is a serious project that is happening, with or without them!
Big picture thinking - while it can feel to the people involved that the change is all important and the only critical thing happening in the organization, this is almost never true. It’s important to recognize where this change fits into the larger context. To not do so is to risk errors and to miss opportunities.
Want to read the rest? Click here.

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